Fractional technical leadership for growing brands that need senior strategic oversight without the cost of a full-time CTO hire.
Senior engineers only, no subcontractors
Growing commerce brands hit the same wall: technology decisions that used to be simple — which platform, which integration, which agency to trust — start carrying real financial risk, and there’s no senior technical voice in the room who isn’t also trying to sell you the solution.
The gap isn’t a lack of developers. It’s a lack of anyone independent enough to tell you the truth about what you actually need.
Most valuable when technology decisions have gotten too consequential to make without senior oversight, but not yet consequential enough to justify a full-time hire — a platform migration, an integration overhaul, or simply too many vendors with no one coordinating them. If you already have strong in-house technical leadership, you probably don’t need this.
Fractional technical leadership from someone who's spent 15+ years building and shipping commerce platforms directly — not managing a team who does.
We learn your business, tech stack, and goals before writing a single line of code.
We design the right technical approach — platform, integrations, data model.
Iterative delivery with regular client-facing reviews. No black-box sprints.
Controlled go-live with performance baselining, monitoring, and a clear support plan.
Ongoing retainer support, technical leadership, and iterative improvements.
